#UnsichtbaresLeid
When I was approached by C3 Creative Code and Content to join them in creating an awareness campaign for Angriff auf die Seele e.V. I got really excited! The main goal of the campaign is bringing attention to the impact of deployment-related trauma on soldiers and their loved-ones. And also pointing out the help offered by the Bundeswehr.
The project consists of three films. Each focusing on a different aspect: film one is about the effect on families and partners, film two about the impact on the soldiers themselves and film three switches to the perspective of a therapist who is helping in recovery. All films are based on interviews with real people and their experiences!
It was very rewarding to contribute to such a meaningful project that hopefully has some real and positive impact on people’s lives.
Update, June 2024: The campaign #UnsichtbaresLeid received the German Brand Award 2024 in the category Non-Governmental Organizations & Public Affairs.
Roles
Conception: R&D, Look Development
Preproduction: Storyboarding, Animatic
3D: Character Setup, Lighting, Texturing, Rendering
Compositing
Tools: Maxon Cinema 4D & Redshift, Reallusion Character Creator, Adobe Premiere & After Effects
Selected Stills
Look Development
I was involved in the project right from the start so I could contribute to conception with extended R&D and Look Development. One of the challenges was the scope of the project: 3 films each between 2 and 3 minutes duration. During conception I had to take that into account and come up with approaches that could be scaled while still keeping production time in mind.
Work in Progress
Process
Once we got the concept and the look approved I blocked all scenes in a 3D Storyboard which we developed into the animatic. This was the base for setting up the final scenes. After adding lights, textures and animation everything was ready for rendering and final compositing.
Credits
Client: Angriff auf die Seele e.V.
Agency: C3 Creative Code and Content
Production: hooray filmproduction
Director: Dirk Soldner
Design & Animation: Markus Feder
Producer: Babette Kavka, Tanja Klebsch
Edit: Sebastian Blum, Moritz Zinser
Grading: colorado